A startup attracts a million dollar investment

AMMAN – DESAISIV, which specializes in health insurance technology software and solutions, was founded by two Jordanian entrepreneurs two years ago, to attract an investment of $2 million, which it will use to grow and expand in the region. Add an advertisement
The company was able to obtain financing after closing a $2 million pre-seed investment round led by 500Global, Terra VC and Oqal Group, in addition to family offices and a group of investors with experience in the insurance technology sector in the Middle East, North Africa, Britain and the United States.
The start-up “Desicef” was established at the end of 2021, in partnership with Jordanian entrepreneurs Saed Khawaldeh and Muhammad Nabhan, after a year of research and development led by the parent company in Britain and in cooperation with a number of strategic partners in Britain and the Middle East, and later expanded to Jordan, Saudi Arabia and the UAE.
The platform provides insurance companies and institutions with a package of services based on artificial intelligence, including; Automate insurance procedures, design benefits and coverage policies, and improve service quality by forecasting illnesses and reducing customer attrition rates.
The company announced that it will use the platform to invest in financing its growth plan in the Middle East and North Africa region, develop more artificial intelligence products, expand its operations and team, and enter new markets.
A press release quoted Saed Khawaldeh, the company’s founding partner, as saying: “The company aims to revolutionize the insurance sector by exploiting the unlimited capabilities of artificial intelligence.”
“We set our sights on a future in which insurance is smarter and more efficient, tailored to customer needs,” Khawaldeh said.
For his part, partner in the platform, Muhammad Nabhan, said: “There are no limits to our ambition. We are on a mission to completely transform the global landscape by integrating artificial intelligence-based innovations with the insurance industry, and starting a new era that is customer-centric.”
The “Discip” company provides its services on specialized algorithms directed to the institutions of the healthcare sector (hospitals, health insurance companies, medical laboratories, and pharmaceutical companies), which is witnessing a major boom in the markets of the Middle East and North Africa.
Co-founder and CEO Saed Al-Khawaldeh worked in the artificial intelligence technology sector for more than 8 years as a consultant and director of research and development for a number of European and British companies specialized in health technology. The co-founder and business manager, Mohamed Nabhan, has worked in the field of business development in the health sector and the start-up sector for more than 8 years.